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e_Marketing Blog Free Blog or Your Own Domain? Once you've decided to create your own blog, the first question you have to address is whether you want your blog to be hosted on your own web hosting account or be part of an already established site like wordpress.com, blogger.com, or one of the many other free blogging sites. If you use one of the free "hosted" blogging sites (Wordpress.com, Blogger.com, LiveJournal.com, Blog.com, and many more) you can create a brand new blog in about 15 minutes. When you choose this option you become part of a larger site such as wordpress.com and your address will be something like http://yourtownrealestate.wordpress.com or http://yourtownmoneymanager.blogspot.com The advantage of this approach is that it is fast and cheap. Plus you will get some traction and search engine exposure for your blog because it will be part of a much larger network that gets crawled by the search engines on a regular basis. But in my estimation, the disadvantages outweigh the advantages. SmartyPig Social Saving Here's an interesting idea. SmartyPig.com is like an online piggy bank with a social twist. You create an account where you set a specific savings goal. Say you want to save for a new computer. You need $1,000. You create an account and then let your friends and family know what you're saving for. They can make contributions (or not). You can contribute to their accounts too. SmartyPig also has partnered with "top retailers" to offer you deals and cash incentives. It's free and you can even earn interest on your deposits. Squidoo New Look Squidoo seems to have a new edit and publish interface. I've always found it a bit clunky in the past, but now it seems quite a bit easier to add modules. The process makes more sense to me. I just created a lense about Car Repair for a client. |
Linknet-News.com features news articles and news items in various categories including Health News, Real Estate News, Finance News, Marketing News, Business News, Entertainment News, Travel News, and more... Trade Show Graphics - The Inside ScoopMar 5, 2006 - Linknet Product News Trade Show Graphics - The Inside Scoop Mar 5, 2006 - Linknet Business News - by Rick HendershotDisplay graphics are graphic images used for illustration or "display" purposes. Display Graphics are usually printed on paper, vinyl or fabric using a "large format" printing device. Normally display graphics are over-sized graphics printed on paper or some other material, and then mounted or hung on a graphic display unit of some sort in a conspicuous place. One-off display graphics are used in vinyl banners, trade show displays, or as backdrops for a convention, press conference, or special event such as an athletic event or tournament. Multiple units of display graphic items are often required when a company has numerous sales outlets or franchises. In that case the producer of display graphics will produce a number of units such as posters, mounted displays, banner stands or vinyl banners so the company can mount a consistent promotional campaign. Indoor vs. Outdoor Applications One of the most important distinction is between display graphics used for indoor displays and display graphics used for outdoor display purposes. Indoor products are usually set up in trade shows, retail stores, malls, and conferences. Outdoor items are things such as vinyl banners, signage, adhesive vinyl used for vehicles or window graphics, large outdoor posters (usually printed on vinyl or fabric), and streetscape banners. Outdoor items are exposed to the elements and require special inks in order to be UV resistant and waterproof. The usual procedure is to use special solvent inks that do not fade nearly as quickly in bright sunlight, and are also water resistant. Some suppliers attempt to "cheat" by laminating items printed with water-based inks, but this is not a satisfactory solution. It is often desirable to use solvent based printing for some indoor items as well. For instance, banners that you expect to use a number of times will have to be rolled and unrolled, and water-based inks are much more likely to scratch and break down with this kind of handling. Or if you want to hang a banner across the front of your display table at a trade show it is likely to be bumped and have coffee spilled on it. The more durable you make it, the better. Artwork Considerations Most experienced suppliers of display graphics will know exactly what kind of images and illustrations you should or should not use in your designs. Digital printing devices can print from photographs and illustrations, so you can include logos, maps, text or anything normally printable from a program like Quarkxpress, Illustrator, or Coreldraw. One major consideration is the resolution of your original images. Offset printing (brochures and magazines) requires a resolution of up to 300 ppi (pixels per inch), but display graphics can be printed with resolutions as low as 50 ppi (pixels per inch). Keep this in mind when shooting your original photos. Make them as large as possible and you should not have any problem blowing them up for a banner, popup display or roadside sign. Find a display graphics supplier who can advise you in simple, straightforward terms. If you have a bit of experience dealing with images and layouts, you will find that creating display graphics is relatively easy. One important thing when designing your display item is to keep your design simple, and focus on one or two main elements. Many suppliers, such as Canada Display Graphics will even make minor adjustments to your files for no extra charge. Rick Hendershot is in charge on online marketing for Canada Display Graphics | Full Color Brochure Printing - Order brochure printing at PrintPelican.com
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